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A few months ago I was looking through the search engines to see if my website was even found for certain keywords. Well it wasn't. How to Choose Keywords to Theme Your Pages and Boost Your Traffic One of the most frequent questions I get asked is in the choice of keywords for a new site, specifically secondary keywords.. Google Zombies Need To Wake Up Over the last couple of weeks, I've received more e-mails in response to my article, "Google's Trap, DMOZ's Nap, And Yahoo!'s Crap," than any other article I've ever written. And that's saying a lot because, I've written close to forty articles. Keyword Research Made Simple! Keyword Research is the first task in optimizing your web site and pay-per-click campaign. Here you need to know what keywords your target group is using. 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